Resume

May 2021


Senior UX Designer (2019 – Now) at Rosetta Stone, Ltd.

  • Led mixed methods user research for Consumer Products as the only Product user researcher, from concept through release, including: remote and local studies, interviews, and surveys across Web and mobile, communicating results across organizational levels
  • Created a new research method for the company leveraging a live broadcast by a language tutor asking scripted questions of an invited audience, who were able to discuss and respond in group chat
  • Built a process for Rosetta Stone Consumer Products user research in collaboration with Consumer Marketing, interviewing stakeholders and presenting the results to the larger team
  • Adopted elements of the Google Design Sprint methodology to design and facilitate a cross-functional ideation workshop to meet business needs
  • Managed and mentored a Design Intern for 6 months
  • Designed “Lesson 0” for brand new users based on my iterative research
  • Collaborated with a PM to create a purchase flow Customer Journey Map

UX Researcher (2016 – 2019) at Plex Inc

  • As the only user researcher at Plex, I planned, designed, conducted, and reported on remote and local user research throughout the development lifecycle across devices, including mobile, Web, PC, TV, and voice, leading to design improvements
  • Established the Plex Quarterly Satisfaction survey
  • Designed and conducted Plex’s first longitudinal study; collaborated with Intel on a longitudinal study of TV and DVR use
  • Negotiated contract pricing, and managed the relationship, with Usertesting
  • Created and managed a database of research volunteers
  • Managed weekly UX team meetings and Kanban board, mentored designers on creating and conducting iterative research

Senior UX Designer (2014 – 2016) at Rhapsody International, LLC

  • Led user research for Rhapsody apps and website, designed and conducted company’s first longitudinal study, assisted with market research,and managed relationship with UserTesting and Apptentive
  • Led UX design and research of the Rhapsody KIDS feature for Android and iPhone apps, including on-device prototyping and user research with kids
  • Designed the UX and prototypes of new features for mobile, Web and desktop, including search, onboarding new users, social features, navigation, and upsell messaging, all of which increased usage and retention
  • Mentored a Junior UX Web Designer for 1 year

Senior UX Designer (2010 – 2014) at Amazon.com

  • Designed Amazon’s “Flow” feature in the iPhone shopping app, reviewed in Wired, The Verge, TechCrunch and online publications (Feb. 2014)
  • Led the iPhone Shopping app redesign, from tabbed navigation to a persistent top menu, using motion studies and prototypes to aid decisions
  • Designed the first Kindle Fire shopping app, overcoming stakeholder resistance to Android platform conventions
  • Lead Designer of the Android and iPhone shopping apps, designing barcode scanning, notifications, checkout, and search
  • Created early concept designs and experience flows for a major Kindle shopping feature and a strategic update to the Android phone app
  • Directed the design of the Windows Phone app, partnering with Microsoft
  • Mentored two Senior UX Designers and created “Mobile UX Office Hours,” where anyone at Amazon could ask questions or review work
  • Collaborated with UX Research to design and conduct studies

Other Roles

  • Principal Designer (AOL, Inc.)
  • Sr. User Experience Researcher (OZ Communications)

Skills

  • Mixed methods user research, experimental test design, usability testing, benchmark testing, surveys, interviews, workshops, data analysis, writing (English), customer journey map, personas, UX design, prototyping, and more

Tools

  • UserTesting, Validately, Optimal Workshop, Figma, Sketch, Invision, Photoshop, Google Suite, Microsoft Office, Slack, Zoom

Education

  • M.S. Experimental Psychology, Central Washington University
  • B.A. Psychology, Whitman College

Published

  • “Ten Usability Tips & Tricks for Testing Mobile Applications”, <Interactions>, Nov ’06

Patents

  • “Ordering of conversations based on… user interaction” (WO2007044806) [AOL]
  • USPTO applications: 20080214103, 20080168381